INTEGRATION · AUTOMATION

Send Form Submissions to Zapier — splitforms

Trigger any Zapier workflow from a form submission.

Hook splitforms up to Zapier's Webhooks by Zapier trigger and you can fire off any of Zapier's 6,000+ app actions on every form submission — Sheets, Salesforce, Mailchimp, anything.

Delivery mode: Native (auto-detected webhook)

Connect Zapier in 60 seconds See setup steps

Free for 1,000 submissions/month. No credit card required.

How to set up Zapier with splitforms

6 steps. The whole flow typically takes a couple of minutes.

In Zapier, create a new Zap and pick 'Webhooks by Zapier' as the trigger. Choose 'Catch Hook' as the event.
Zapier gives you a unique catch-hook URL. Copy it.
In splitforms, open the form's Webhooks tab and paste the Zapier catch-hook URL.
Submit a test entry. Zapier's trigger step will pick up the sample payload — confirm the field names match what the downstream Zap action expects.
Add an action step in Zapier — Slack message, Sheets row, Mailchimp subscriber, anything from Zapier's app library — and map fields from the splitforms payload.
Turn on the Zap. From here on, every splitforms submission triggers the Zap.

example: form markup

<form action="https://splitforms.com/api/submit" method="POST">
  <input type="hidden" name="access_key" value="YOUR_SPLITFORMS_KEY" />
  <input type="hidden" name="_route" value="zapier" />
  <input type="email" name="email" placeholder="you@example.com" required />
  <textarea name="message" placeholder="Your message" required></textarea>
  <button type="submit">Send to Zapier</button>
</form>

The form posts to https://splitforms.com/api/submit. The Zapierrouting is configured in the splitforms dashboard against the form's access key — there's no client-side Zapier-specific code in your HTML.

Want the long-form walkthrough? Read the deep-dive Zapier guide on the blog →

Who uses splitforms + Zapier

A handful of patterns we've seen in the wild.

USE CASE 01Connecting splitforms to apps with no native splitforms integration — Salesforce, Pipedrive, Mailchimp, ActiveCampaign, Intercom, Trello, you name it.
USE CASE 02Multi-step workflows: submission → enrich via Clearbit → create Salesforce lead → notify Slack — all in one Zap.
USE CASE 03Conditional routing: an 'enterprise' lead goes to a sales channel, an 'SMB' lead goes to a different channel, all controlled by Zapier filters.
USE CASE 04Backup pipelines: every submission also gets archived to a Google Sheet via Zapier as a redundant log alongside splitforms' own dashboard.
USE CASE 05Marketing automation: splitforms submissions enrol contacts into Mailchimp / ConvertKit sequences via the Zapier action.

Why splitforms for Zapier?

Zapier itself starts at $20/mo for multi-step Zaps; splitforms-side is free. splitforms is free for 1,000 submissions per month, $5/mo on Pro, or $59 for a 4-year plan (15,000 submissions/month, 48 months of access). No per-integration add-on fees.

Frequently asked questions

Do I need a paid Zapier plan?

Zapier's free plan includes 100 tasks per month with single-step Zaps. For multi-step Zaps (e.g. webhook → enrich → CRM → Slack), you need their Starter plan ($20/mo). For high-volume forms, plan accordingly — splitforms itself runs free up to 1,000 submissions per month.

How fast does Zapier process the submission?

Zapier's free and Starter plans poll trigger queues every few minutes. For near-real-time delivery, you need their Professional plan, which polls every minute. If you need sub-minute delivery, use a native splitforms integration (Slack, Discord) or Make.com (which runs immediately) instead.

Should I use Zapier or Make.com?

Zapier has more apps and a friendlier UI; Make.com has cheaper per-task pricing, runs scenarios immediately rather than polling, and offers more advanced control flow. If you're already in one ecosystem, stick with it. If you're starting fresh and price is a concern, Make.com tends to be cheaper.

Can I send the same submission to Zapier and Slack at the same time?

Yes. splitforms supports multiple webhook URLs per form, so register both the Slack and Zapier URLs on the same form. They are POSTed independently and one failing does not block the other.

What happens if Zapier is down?

splitforms retries failed webhook deliveries with exponential backoff. If Zapier is unreachable for an extended period, the submission still arrives in the splitforms email + dashboard. You won't lose the lead — only the downstream automation will be delayed.

Is there a splitforms-branded Zapier app?

Today, splitforms uses Zapier's generic Webhooks by Zapier trigger. A dedicated splitforms Zapier app — with named triggers per form — is on the roadmap. The webhook-trigger route is fully functional in the meantime.