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Form template · Newsletter signup

Newsletter Signup Form Template

Email lists still convert 5-10x social. The newsletter signup form is the single most leveraged piece of your site — pop it up smartly, not annoyingly, and it pays compound interest.

Use this template — freeSee setup steps
  • 500 free total
  • No PHP · no SDK
  • One POST endpoint
Live template preview

This template is one of our free HTML form templates. See more form templates by industry.

Pick your newsletter signup form — one click to use it

Every template is free and fully editable in the drag-drop builder — swap fields, colors, and the button label before you publish.

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No backend code

No server, API route, or SDK — your Newsletter Signup Form posts straight to one endpoint.

Straight to your inbox

Every submission is emailed to you and saved to a searchable dashboard — spam filtered before it reaches you.

Copy-paste ready

It's plain HTML you own — paste the Newsletter Signup Form snippet, swap in your access key, and ship.

Copy and ship

Your Newsletter Signup Form, ready to paste.

HTML by default — the same field set also renders as React, Next.js, PHP, and cURL in your dashboard. Every variant posts to the same /api/submit endpoint. Replace YOUR_ACCESS_KEY with the key from your dashboard; that's the only edit.

Use this template — free
form.html
<form action="https://splitforms.com/api/submit" method="POST">
  <input type="hidden" name="access_key" value="YOUR_ACCESS_KEY">
  <input type="hidden" name="subject" value="New newsletter subscriber">

  <label for="email">Your email *</label>
  <input id="email" type="email" name="email" placeholder="you@example.com" required>

  <!-- honeypot — bots fill every field -->
  <input type="checkbox" name="botcheck" style="display:none" tabindex="-1" autocomplete="off">

  <button type="submit">Send</button>
</form><p class="splitforms-attribution" style="margin-top:12px;font-size:11px;color:#888;text-align:right">
  Powered by <a href="https://splitforms.com" style="color:#888;text-decoration:none" target="_blank" rel="noopener">splitforms</a>
</p>

<!-- drop-off analytics + partial leads (the form works without it) -->
<script src="https://splitforms.com/embed.js" async></script>

How to add it

How to add this form to your site.

To add a Newsletter Signup Form to your site you need three things: a free splitforms access key, the HTML snippet above, and your key pasted into it. No backend, database, or CAPTCHA library — the form posts to one URL and every submission lands in your inbox and dashboard.

Pick the form placement

Popup (highest volume, also highest annoyance — set scroll or exit-intent triggers), inline footer (low volume, low friction), content-end inline (best conversion-quality combo).

Push to your ESP

Webhook the email to ConvertKit / Mailchimp / Substack / Beehiiv / Buttondown. Each has either a native webhook receiver or a Zapier connector. Welcome email fires automatically on add.

Add GDPR / CASL consent

EU visitors need explicit consent — add a 'I want to receive emails from [your brand]' checkbox or unbundled-consent text under the email field. Required text varies by jurisdiction; consult your privacy lawyer if in doubt.

Create your formBrowse all templates

What's included

What's included.

Newsletter conversion benchmarks haven't moved much: ConvertKit / Substack landing pages convert at 1-2% of visitors, popup forms at 2-4%, content-upgrade lead magnets at 8-15%. The form itself is trivially simple (email field, optional name) but where it lives matters — exit-intent popup, scroll-triggered slide-in, footer inline, content-end inline all behave differently. Push the submission to your ESP (Mailchimp / ConvertKit / Substack / Beehiiv / Buttondown) via webhook so the welcome email fires automatically. GDPR / CASL require explicit consent — a checkbox or unbundled-consent text under the form covers it for EU and Canadian visitors. Webhooks into ConvertKit / Mailchimp / Substack / Beehiiv / Buttondown.

  • Newsletter signup — 1 ready-made fields
  • HTML, JS, React, PHP, and cURL outputs
  • One POST endpoint, no SDK — honeypot and spam scoring, no CAPTCHA
What's included with the Newsletter Signup Form Template

Where submissions go

Where submissions go.

Reply-to is wired to the visitor's email, so one tap on Reply answers them directly — while the built-in honeypot and automatic spam scoring filter out bots before they reach you. Every submission is emailed to your inbox and can forward to a webhook or Slack the moment a visitor hits send.

  • Reply-to wired to the visitor's email — reply straight from your inbox
  • Honeypot and automatic spam scoring filter bots, no CAPTCHA friction
  • Live dashboard, CSV export, and signed webhooks on paid plans
Spam-filtered submissions from the Newsletter Signup Form Template

How SplitForms works

What happens after someone submits your form?

splitforms receives the submission, filters spam, saves it to your dashboard and emails you — then, on paid plans, sends it on to your webhooks and integrations. No backend infrastructure to build.

A SplitForms contact form submission launching straight to your inbox

Add your endpoint

Point your form to your unique SplitForms endpoint. That's it.

HTML form pointing at a SplitForms submit endpoint

Receive submissions

We instantly capture and organize every submission in your inbox.

Submissions inbox with searchable leads and status pills

Route anywhere

Send data to email, spreadsheets, CRMs, webhooks, and 7,000+ apps.

Generic integration tiles for email, sheets, chat, CRM, automate, and webhook
Start FreeRead the Docs

No credit card required. Set up in under 60 seconds.

Connect & automate

Where can submissions go besides email?

On paid plans, submissions can also go to Slack, Discord, Google Sheets, Notion, Airtable, Zapier or any signed webhook — and splitforms works on the platforms you build on, from WordPress and Shopify to Next.js. With Stripe connected, your forms can take payments too.

Connect your SplitForms form to Slack, Google Sheets, Mailchimp, Zapier and more
StripePaymentsDiscordMessagingTelegramMessagingGoogle SheetsSpreadsheetNotionDatabaseMailchimpEmailMakeAutomationWebhookCustomWordPressPlatformShopifyPlatformFramerPlatformNext.jsFrameworkHTMLFramework
SlackMessagingWhatsAppMessagingTeamsMessagingAirtableDatabaseHubSpotCRMZapierAutomationn8nAutomationMCP / AIAgentsElementorPlatformWebflowPlatformCarrdPlatformReactFramework
NewTake payments on your formsDeposits, bookings, order forms — submitters check out through Stripe and the money goes straight to your Stripe account. Included on every paid plan.See payment forms →Need time slots? Online booking →
View all integrations →

Setup guides for the stacks you use

HTMLReactNext.jsAstroWebflowWordPress

Questions

Frequently asked questions.

View all FAQs
Will my form trigger GDPR consent requirements?

If you have any EU or UK visitors, yes — GDPR requires explicit, freely-given consent for marketing emails. Add a separate consent checkbox (not pre-checked) below the email field. Same applies to CASL in Canada and PECR in the UK. US-only audiences fall under CAN-SPAM, which is less strict but still requires honest unsubscribe handling.

How do I push to ConvertKit / Mailchimp / Substack / Beehiiv?

Webhook the submission as JSON. ConvertKit has a native webhook receiver per form; Mailchimp accepts via API or Zapier; Substack accepts via Beehiiv/Substack import API or Zapier; Beehiiv has direct webhook support. The newsletter platform fires the welcome sequence automatically on add.

Does double opt-in hurt list growth?

Double opt-in drops list size by 20-30% but improves deliverability and engagement metrics — single-opt-in lists accumulate spam-trap addresses that tank inbox placement. Most serious senders run double opt-in for that reason. Substack and Beehiiv default to it.

What about exit-intent popups — are they annoying?

Exit-intent (popup fires when the cursor leaves the viewport heading to the close button) is the lowest-friction popup pattern — the user was leaving anyway. Conversion typically runs 2-4%. Avoid load-time popups that block the page on first impression — those tank time-on-site.

Simple pricing

How much does splitforms cost?

Free gives you 500 submissions for $0 — no card, no time limit. Pro is $5/month for 5,000 submissions a month, and Annual is $49/year for 15,000 a month with every Pro feature.

Free

$0— 500 submissions
 

No card, no time limit

Best for testing

For side projects and indie devs.

  • 500 free submissions
  • Unlimited forms
  • Email notifications included
  • Smart spam filtering
  • Submissions dashboard
  • Redirect after submit
  • MCP server included
Get Started
Recommended

Pro

$5/ month
Billed monthly

Every paid feature, for agencies and growing products.

  • 5,000 submissions per month
  • Unlimited forms
  • Webhooks and integrations
  • CC/BCC, auto-replies and routing
  • File uploads with 500 MB storage
  • Stripe payments on your forms
  • 3 team seats
  • Cancel anytime

Annual

$49/ year
About $4.08 per month, billed yearly
Best value

Every Pro feature with triple the volume — $0.27 per 1,000 at full use.

  • 15,000 submissions per month
  • Unlimited forms
  • Everything in Pro
  • File uploads with 5 GB storage
  • 3 team seats
  • Priority email support

No credit card required on Free • Cancel anytime • Full pricing and FAQ