Add the one-line tracker
Paste <script src="https://splitforms.com/embed.js" async></script> after your form. Every install snippet in the dashboard already includes it, so builder and copy-paste forms are covered.
Feature · Drop-off Analytics & Partial Leads
Form drop-off analytics and partial leads — see where people give up
One script tag shows how many visitors start your form, which field they quit on, and — if you turn it on — what they typed before they left.
- 500 free to start
- No credit card
- 30-sec setup
No backend to build
Your form posts to one splitforms endpoint — no server, API route, or SDK. splitforms is the backend.
Straight to your dashboard
Every submission is saved to a searchable dashboard and emailed to you — spam filtered before it lands.
Drop-off Analytics & Partial Leads, built in
No glue code, no third-party middleman — it ships as part of splitforms and works from your first submission.
Copy-paste ready
Drop this into any project.
Replace YOUR_ACCESS_KEY with the key from your splitforms dashboard. No SDK to install, no build step — the same html you already write.
<!--
Drop-off analytics and partial leads need one line after your form.
It works with any form that posts to splitforms — hand-written HTML,
framework components, WordPress, or the builder's iframe.
-->
<form action="https://splitforms.com/api/submit" method="POST">
<input type="hidden" name="access_key" value="YOUR_ACCESS_KEY" />
<input type="text" name="name" placeholder="Name" required />
<input type="email" name="email" placeholder="Email" required />
<input type="tel" name="phone" placeholder="Phone" />
<textarea name="message" placeholder="Message"></textarea>
<input type="checkbox" name="botcheck" style="display:none" tabindex="-1" />
<button type="submit">Send</button>
</form>
<script src="https://splitforms.com/embed.js" async></script>
<!--
AJAX / multi-step forms can report progress explicitly:
window.splitforms.step(formEl, 2); // visitor reached step 2
window.splitforms.done(formEl); // confirmed submit
No cookies and no localStorage — the session id lives in memory for
one page load. Password, file and hidden inputs are never read.
-->How to set it up
How to set up Drop-off Analytics & Partial Leads.
How drop-off analytics & partial leads flows through splitforms — what you do, what we do, and what lands in your inbox.
Read the funnel in Form → Analytics
See views, starts, completions, the most-abandoned fields, device split, and median time to abandon. Suggestions appear once the form has enough views to be meaningful.
Turn on partial leads if you want them
Enable partial-lead capture for the form. Visitors who fill at least two fields and leave appear under Partial leads; they're removed automatically if the visitor later submits.
How drop-off analytics & partial leads works
How does splitforms handle Drop-off Analytics & Partial Leads?
Drop-off analytics answers the question every form owner eventually asks: how many people start this form and never finish, and why? Add one line after your form — <script src="https://splitforms.com/embed.js" async></script> — and splitforms records views, starts, and completions, then ranks the fields where people most often give up, splits the funnel by device, and shows the median time before someone abandons. Once a form has enough traffic, the dashboard suggests plain-language fixes, such as making a field optional or moving it later. Route the same submission to an email inbox or a webhook at the same time — nothing here is one-or-the-other.
- Views → starts → completions funnel for every form
- Field-by-field abandonment ranking — see exactly where people quit
- Device split and median time before abandoning
What you get
What do you get with Drop-off Analytics & Partial Leads?
Every reason below is the boring, reliable kind — the fundamentals of drop-off analytics & partial leads, built once and tested in production so you never have to.
- Optional partial-lead capture with automatic clean-up when the visitor submits
- No cookies, no localStorage, and password, file, and hidden inputs are never read
- One script tag that works with any form posting to splitforms
How SplitForms works
What happens after someone submits your form?
splitforms receives the submission, filters spam, saves it to your dashboard and emails you — then, on paid plans, sends it on to your webhooks and integrations. No backend infrastructure to build.
Add your endpoint
Point your form to your unique SplitForms endpoint. That's it.
Receive submissions
We instantly capture and organize every submission in your inbox.
Route anywhere
Send data to email, spreadsheets, CRMs, webhooks, and 7,000+ apps.
No credit card required. Set up in under 60 seconds.
Connect & automate
Where can submissions go besides email?
On paid plans, submissions can also go to Slack, Discord, Google Sheets, Notion, Airtable, Zapier or any signed webhook — and splitforms works on the platforms you build on, from WordPress and Shopify to Next.js. With Stripe connected, your forms can take payments too.
NewTake payments on your formsDeposits, bookings, order forms — submitters check out through Stripe and the money goes straight to your Stripe account. Included on every paid plan.See plans →Common questions
Drop-off Analytics & Partial Leads questions.
View all FAQsHow do I track where visitors abandon my form?
Add <script src="https://splitforms.com/embed.js" async></script> after the form (every dashboard install snippet already includes it). Then open the form's Analytics page to see views, starts, completions, and the fields where people most often stop.
What is a partial lead?
A visitor who filled in at least two fields and left without submitting. With partial-lead capture on, splitforms saves what they typed so you can follow up. If the same visitor submits later in that visit, the partial is deleted and only the real submission remains.
Which plan includes drop-off analytics and partial leads?
Both are included on the paid plans: Pro ($5/month) or Annual ($49/year). The tracker is harmless on Free — it simply doesn't record anything for the dashboard.
Is the tracker privacy-friendly?
It sets no cookies and uses no localStorage; the session id lives in memory for one page load. It never reads password, file, or hidden inputs, caps each stored value at 500 characters, and only records typed values when you've switched on partial-lead capture for that form. Tell visitors about partial capture in your privacy notice if you use it.
Does it work with React, AJAX, and multi-step forms?
Yes. The tracker finds any form that posts to splitforms (or carries a data-sf-key attribute). AJAX and custom multi-step forms can report progress with window.splitforms.step(form, n) and a confirmed submit with window.splitforms.done(form). When you submit with fetch(), send the whole form (new FormData(form)) so the hidden sf_sid field it adds goes along.
Simple pricing
How much does splitforms cost?
Free gives you 500 submissions for $0 — no card, no time limit. Pro is $5/month for 5,000 submissions a month, and Annual is $49/year for 15,000 a month with every Pro feature.
Free
$0— 500 submissions
For side projects and indie devs.
- 500 free submissions
- Unlimited forms
- Email notifications included
- Smart spam filtering
- Submissions dashboard
- Redirect after submit
- MCP server included
Recommended
Pro
$5/ month
Billed monthly
Every paid feature, for agencies and growing products.
- 5,000 submissions / mo
- Unlimited forms
- Webhooks and integrations
- CC/BCC, auto-replies and routing
- File uploads with 500 MB storage
- Stripe payments on your forms
- 3 team seats
- Cancel anytime
Annual
$49/ year
About $4.08/mo, billed yearly
Every Pro feature with triple the volume — $0.27 per 1,000 at full use.
- 15,000 submissions / mo
- Unlimited forms
- Everything in Pro
- File uploads with 5 GB storage
- 3 team seats
- Priority email support
No credit card required on Free • Cancel anytime • Full pricing and FAQ